Por Renan Filho · 2026-10-25**Lead**
BetMGM has unveiled a new promotion tied to NFL Week 7, offering new users a guaranteed $150 bonus when they place a $10 bet using the exclusive bonus code FOXNEWS. The offer is available in four states where online sports betting is fully legalized: Michigan, New Jersey, Pennsylvania, and West Virginia. The promotion is part of BetMGM’s aggressive push to capture market share during one of the most anticipated weeks of the NFL regular season.
**Context**
The NFL Week 7 schedule features several high-profile matchups, including divisional rivalries and potential playoff previews. BetMGM’s “Bet $10, Get $150” offer is structured as a first-bet insurance style bonus: new users who register an account, enter the bonus code FOXNEWS, and make an initial deposit will receive a $150 bonus bet if their first wager of at least $10 is placed on any NFL Week 7 game. The bonus is credited in the form of one $150 bet token, which can be used on any subsequent sports market.
BetMGM, a joint venture between MGM Resorts International and Entain, operates one of the largest online sportsbooks in the U.S. The sportsbook has been expanding its footprint through state-by-state licenses and partnerships, including its well-known collaboration with FOX Sports, which gives the sportsbook access to a massive audience. The FOXNEWS bonus code is not related to the FOX News channel but rather is a branded code used in connection with FOX Sports marketing campaigns.
The states participating in this offer — Michigan, New Jersey, Pennsylvania, and West Virginia — are among the most mature sports betting markets in the country. New Jersey, for instance, handled over $1 billion in sports wagers in several months in 2025, while Pennsylvania regularly ranks in the top three nationally for sports betting revenue. Michigan has also seen steady growth since launching online sports betting in 2021. West Virginia, though smaller in population, has a fully regulated market with multiple operators.
Eligibility for the promotion requires users to be at least 21 years old and physically located within state lines at the time of placing the bet. Geolocation technology is used to verify compliance. The offer is exclusive to first-time depositors and cannot be combined with other sign-up promotions. Full terms and conditions, including wagering requirements and expiration dates for the bonus bet, are available on BetMGM’s website.
**Analysis**
The timing of this promotion aligns with the mid-season surge in sports betting activity. NFL Week 7 typically sees increased viewership as teams jockey for playoff positions, and sportsbooks compete aggressively for new customers. By offering a $150 bonus for a minimal $10 stake, BetMGM is employing a customer acquisition strategy common in the industry: low barrier to entry with a high perceived value bonus, which lowers the risk for new users exploring the platform.
This offer also highlights the ongoing competition among major sportsbooks — DraftKings, FanDuel, and Caesars regularly run similar promotions during the NFL season. BetMGM’s reliance on the FOX brand gives it a unique marketing edge, as FOX Sports broadcasts many NFL games and reaches millions of viewers weekly. The use of the FOXNEWS code, while potentially confusing to some due to the similarity with the news network, is a deliberate cross-promotional tactic that leverages the familiarity of the FOX name.
From a regulatory perspective, the offer is confined to states where sports betting is legal, underscoring the patchwork nature of U.S. gambling laws. Operators must navigate differing state regulations on bonus structures, tax rates, and advertising restrictions. This promotion, however, falls within the common frameworks allowed in MI, NJ, PA, and WV — typically requiring bonus bets to be used within a set period and prohibiting cash withdrawals before meeting play-through conditions.
The broader trend points to continued growth in mobile sports betting. According to data from the American Gaming Association, legal sports betting revenue in the U.S. exceeded $10 billion in 2025, a record high. Promotions like BetMGM’s are instrumental in driving user acquisition, but they also raise questions about long-term customer retention and responsible gambling. BetMGM includes responsible gaming tools such as deposit limits and self-exclusion options.
**Fontes**
This article is based on the official terms and conditions of the BetMGM promotion as published on the BetMGM website (betmgm.com), state regulatory information from the Michigan Gaming Control Board, New Jersey Division of Gaming Enforcement, Pennsylvania Gaming Control Board, and West Virginia Lottery, as well as industry data from the American Gaming Association. No individuals were interviewed for this report.